Course contents
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Introduction (4:16)
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Lesson 1: Debunking some myths (3:57)
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Lesson 1.1: What is growth marketing? (5:03)
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Lesson 2: Who is a growth marketer? (3:13)
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Lesson 3: Where can I learn growth marketing? (1:39)
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Lesson 4: What are the core concepts of growth marketing? (1:43)
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Lesson 5: For which purpose can you use growth marketing? (2:06)
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Lesson 6: Which tools do you need? (2:58)
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Lesson 7: What does the growth process look like? (1:24)
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Lesson 8: How do I start in a corporate environment? (5:36)
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Lesson 9: OMTM & NSM explained + why it is important. (1:20)
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Lesson 10: Kill - scale rounds explained. (1:44)
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Lesson 11: Why experimentation is a long-term strategy. (4:44)
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Lesson 11.1: 5 Key messages (3:12)
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Quiz
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Extra: Q & A (8:47)
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Slides
